Vantage — B2B Marketing Performance Dashboard

Every marketing number that matters, on one screen

SEO, paid ads, ABM, market intelligence, CRM and attribution — stitched into a single live dashboard your whole team can read in five minutes. No more juggling six tools to answer one question.

Vantage performance dashboard
6
Modules in one dashboard
3
Ad platforms tracked side by side
100%
Your data, your branding
5 min
To read your whole funnel

One dashboard. Your entire funnel.

Everything from the first Google search to the closed deal — organised into modules your team actually uses.

Website & SEO Performance

Impressions, clicks, CTR, average position, sessions and bounce rate — with weekly and monthly comparisons, keyword tracking and page-level drilldowns.

AI Traffic Tracking

See sessions referred from ChatGPT, Claude, Perplexity, Gemini and Copilot. Know how much of your traffic — and which landing pages — AI platforms are driving.

Paid Media, Unified

Google Ads, LinkedIn Ads and Bing Ads in one view. Compare spend, clicks and conversions across platforms without exporting a single CSV.

ABM & Intent Signals

Account overviews, intent signals, company lookups and LinkedIn persona insights — so sales knows which accounts are warming up before they raise a hand.

Market Intelligence

Watch your competitors' SEO landscape, share of voice and market signals. Spot the gaps they've left open and the keywords they're winning.

Deals, CRM & Attribution

Connect marketing activity to pipeline. Deal overviews, deal detail and multi-touch attribution show exactly which channels create revenue.

Take the tour

Real screens from the live demo dashboard.

Website Performance

Your organic engine, at a glance

Eight headline KPIs with period-over-period change, a weekly trend line, and week-on-week and month-on-month comparison tables. Filter any view by page URL to isolate a campaign, a blog, or a product line.

  • Impressions, clicks, CTR, position, sessions, users, bounce rate & pageviews
  • Week-on-week and month-on-month deltas calculated for you
  • Device breakdown across desktop, mobile and tablet
Your organic engine, at a glance
AI Traffic

Know what ChatGPT sends you

AI platforms are the fastest-growing referral source in B2B — and invisible in most analytics setups. Vantage breaks out AI sessions, users, pageviews and engagement by source, so you can see exactly what ChatGPT, Perplexity and friends are worth.

  • Source breakdown across ChatGPT, Claude, Perplexity, Gemini & more
  • Engagement rate and session duration per AI source
  • Landing pages that AI platforms cite and send traffic to
Know what ChatGPT sends you
ABM

See accounts warming up

Account-level overviews and intent signals turn anonymous traffic into a named-account radar. Look up any company, drill into account detail, and hand sales a list of who's actually in-market.

  • Account overview with engagement scoring
  • Intent signals surfaced from behaviour patterns
  • Company lookup and LinkedIn persona insights
See accounts warming up
Market Intelligence

Watch the whole battlefield

A competitor watchlist, SEO landscape mapping and share-of-voice tracking show where you're winning, where you're losing, and which gaps nobody has claimed yet.

  • Competitor watchlist with market signals
  • Share of voice and content gap analysis
  • SEO landscape across your category's keywords
Watch the whole battlefield
Attribution

Prove what created revenue

Deals and CRM data sit next to your marketing metrics, with attribution connecting the two. When leadership asks "what did marketing actually close?", the answer is one tab away.

  • Deals overview and deal-level detail
  • Multi-touch attribution across channels
  • Outbound campaign tracking alongside inbound
Prove what created revenue

Live in days, not quarters

No new tool for your team to learn — just a dashboard that's always up to date.

01

Connect your sources

We plug into your search console, analytics, ad platforms and CRM. Read-only access, set up in one short call.

02

We build your dashboard

Your metrics, your branding, your modules. We configure the views your team needs and cut the ones they don't.

03

Read it in five minutes

One link for the whole team. Weekly trends, comparisons and alerts keep everyone honest — no exports, no spreadsheets.

Frequently asked questions

Everything teams usually ask before the first call.

What data sources does Vantage connect to?

Google Search Console, Google Analytics, Google Ads, LinkedIn Ads, Bing Ads and your CRM are the usual core. The demo dashboard shows all of these live — and additional sources can be added on request.

How is AI traffic actually tracked?

We identify sessions referred from AI platforms like ChatGPT, Claude, Perplexity, Gemini, HuggingFace and Copilot, and break them out with their own engagement metrics and landing-page report — traffic that normally hides inside "direct" or "referral" in standard analytics.

Is this a self-serve tool or a managed service?

Managed. We set up, brand and maintain the dashboard for you. Your team just opens the link — no logins to juggle and no dashboard-building homework.

Can it be branded for my company?

Yes. The dashboard carries your company name and branding — just like the "Atlas Robotics" demo. It reads as your internal performance hub, not a third-party tool.

How fresh is the data?

Views support this-month, 3, 6 and 12-month and custom date ranges, with data refreshed automatically from the connected sources — so weekly reviews and month-end reporting come from the same live numbers.

How do I get started?

Explore the live demo first, then reach out through the contact page. Most dashboards are live within days of connecting sources.

See your numbers like this

Poke around the live demo — every module, chart and table is real and clickable. Then imagine it with your data on it.